SAP SuccessFactors
sap.com/products/hcm.htmlDesign Analysis
The product name as the headline is the canonical "we wrote this for ourselves" defect. The Gartner disclaimer in body copy is the cherry.
More Enterprise legacy SaaS
Workday
The flagship case study in "enterprise marketing site that buries its own product". The Sana-branded hero is the most observable defect: a buzzword product name with no UI in sight. Cookie overlay blocking videos is a Day-1 fix that hasn't shipped.
ADP
A live museum of pre-PLG enterprise marketing: form as hero, modals on entry, vendor-trophy parade and product-brand soup. Every CRISP dimension fails in a different way.